What the Suite costs

One plan, no surprises: full access to every script in the Suite, with no usage limits inside your Google Ads account.

Standard
For freelancers, businesses and agencies
€197 /month
For 1 Google Ads account
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⚑ Installed in minutes, without handing over access

You no longer need to link your account to any MCC or give anyone access: you log in to your client panel, download the script loader and paste it into your own Google Ads account. Done. Zero friction, and you keep full control of who gets in.

Scripts included in the subscription

Your subscription gives you every script, with no usage limits inside each Google Ads account.

AI Scripts marked AI use the Claude (Anthropic) and Nano Banana (Gemini) APIs, so they carry extra AI API usage costs.
SETUP Activating the Ninja Agent πŸ₯· is optional and carries a one-off setup fee of €297.
NOT INCLUDED Ninja Shield πŸ›‘οΈ and Lead Rating ⭐ are NOT part of the Suite subscription: they are separate products with their own pricing.
Script Status Included
Smart Bidding Ninja Script Available βœ…
Quality Score Analyzer πŸ“Š Available βœ…
Negative Keywords Ninja Script (White List) Available βœ…
Search Query Optimizer Available βœ…
Keywords Ninja Script Available βœ…
Smart Campaign Creator AI Available βœ…
RSA Optimizer AI Available βœ…
Bulk Campaign Editor AI Available βœ…
Demand Gen Ads Optimizer Available βœ…
Display Campaign Creator AI Available βœ…
Guardian Available βœ…
AI Max Analyzer Available βœ…
Ninja Agent πŸ₯· AI Beta βœ…
Ninja Shield πŸ›‘οΈ Separate product ❌
Lead Rating ⭐ Separate product ❌

Frequently asked questions

What does the subscription include?

Full access to every Suite script, both the ones available today and the ones still to come, plus training material and no usage limits inside the Google Ads account you subscribe for. The subscription does NOT include Ninja Shield or Lead Rating, which are standalone products with their own pricing.

Are Ninja Shield and Lead Rating included?

No. Ninja Shield πŸ›‘οΈ (ad fraud protection) and Lead Rating ⭐ (lead scoring) are separate products, each with its own subscription and its own installation process. You will find everything on their pages, or you can get in touch to sign up for them.

What is the Ninja Agent, and is it included?

Yes, it is included in the subscription (currently in Beta). The Ninja Agent is an AI agent with access to all of your scripts: you talk to it in plain language to configure the Suite, review how your campaigns are performing and pinpoint what to improve. It is also proactive β€” it watches your accounts and emails you the moment it spots something odd (conversions dropping, CPA spiking, unusual spend). You can even send it a voice note from your phone asking how the campaigns are doing this month and what could be done about it. Because it builds on the data your scripts already process, it reasons about metrics that the Google Ads interface never shows you. As it runs on AI (the Claude API), it carries extra API usage costs.

How much does it cost to activate the Ninja Agent?

Activating the Ninja Agent is optional and costs €297 as a one-off payment. That covers getting the agent running in your account, the initial configuration and the checks that confirm everything works. If you skip the activation, you can still use every script in the Suite exactly as normal.

What are the extra AI costs?

Scripts marked AI use the Claude (Anthropic) and Nano Banana (Gemini) APIs to generate intelligent content. API usage is billed directly by those providers and is separate from your Ninja Scripts subscription. Cost per run ranges from a few cents to a few euros, depending on the size of the job.

What would the AI cost me on a typical account?

It is only a rough guide, because it depends on which scripts you use and how often, but here is a generous benchmark so you can picture it. On a typical account spending around €3,000 a month (with the Ninja Agent on watch every day and the odd AI script running now and then), we estimate a ceiling of roughly €15-30 a month depending on usage β€” and most people land well below that. At worst, that is around 1% of your ad spend. On top of that, plenty of scripts use no AI at all and cost nothing in API fees, and where AI is involved you control how often it runs. The whole point is for the AI to save or earn you far more than it costs.

Can I use the scripts that are still in Beta?

Yes, Beta scripts are perfectly usable today. Bear in mind they may still have minor bugs and may keep improving during the final stretch of development. As a beta user you get to shape them: send us ideas and report any bugs you run into. Each script typically takes around 6 months to go from the first line written in Alpha to full Available status.

Can I move the scripts to a different Google Ads account?

Yes. Once a month you can switch the scripts over to another Google Ads account. So if you stop working with a client or want to focus on a different account, you do not lose your subscription: you simply move it.

What if I manage several Google Ads accounts?

The Standard subscription covers 1 Google Ads account (which you can swap once a month). If you need the Suite running on several accounts at the same time, get in touch and we will put together a tailored proposal.

How are the scripts installed? Do I have to give access to my account?

You do not have to give anyone access, and you do not have to link your account to any MCC. Installation is now direct and friction-free: you log in to your client panel, download the script loader and paste it into your own Google Ads account. Done. You keep full control of who gets in, and the scripts run automatically in your account.

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